CGI Product Film
Halo Serum
- Client
- Halo Skin
- Year
- 2025
- Services
- CGI Product Film, Look Development
- Deliverables
- 30s hero film, 6 vertical cutdowns, 12 stills
Halo Skin were launching a hero serum into a crowded category and needed a launch film that read as premium without a studio shoot. We built the bottle, the liquid and the environment entirely in CG so every frame could be art directed to the millimetre.
TheApproach
We started from the physical bottle, scanning its proportions and rebuilding the glass, cap and label as a fully shaded digital asset. Every refraction and highlight was tuned to sell the weight of the object.
Lighting was designed as a single soft source with a hard rim, so the serum reads as clinical and expensive in the same frame. Liquid simulation was cached at high resolution then rendered in passes for full grading control.
The result is a film that can be re-cut and re-coloured for any market without ever going back to set.